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-   -   October's Big Event (http://www.ihateblockbuster.com/forum/showthread.php?t=11604)

TelePizza September 20th, 2011 06:37 PM

Ha! Nice! That's what I'm talking about.

djblade September 21st, 2011 01:15 PM

LOCAL STORE MARKETING BEST PRACTICES: True stories but I change the store numbers. They expect all stores to do something like these lol


-Store 11111 participated in the a Flea Market. They were up 707% in PRP comps the day after participating in this event.

--The college fraternities were building their floats this Friday. Nick went down to the area and flyered cars and put door hangers on all of the frat houses. He was able to speak to a member of each fraternity and really got a lot of good feedback on the pass and some good buzz around the store re-opening.


-Store 1111 and 2222 participated with the Northern GA Boys and Girls Club at their Fall Festival. On Friday night, it started with a Family Game Night tournament of Marvel vs. Cap Com. We used the PS3 and another team member brought his projector screen. After dark, we had the parking lot roped off and families brought their kids in to participate and we popped popcorn and spoke to the families about the Combo pass. On Saturday, we set up a membership drive and distributed the coupons we received from the FMR. We had a SL dress up in the Rewind costume taking pictures with the children and Just Dance playing on a Wii.


Store 99999 held an outdoor event, in conjunction with a bank. Associates gave out free movie rental cards, good grades, combo passes and 49 cent flyers. They opened 5 new memberships and 3 quick adds, all 8 customers came to the store and purchased the combo pass. The store sold a total of 40 + and sold $540.00 in PRP! Over 40 customers stated they did not know the local blockbuster was still open. (This is a common theme for us).

Propoxy September 21st, 2011 05:09 PM

If I bang my head against the wall enough, I might pass out or die, which will bring in emergency response people... and maybe they'll all get combo passes.


I'd totally do a flea market, though. Hollywood Video used to set up a booth at my county fair and sell their prp.

djblade September 21st, 2011 05:53 PM

Quote:

Originally Posted by Propoxy (Post 353775)
If I bang my head against the wall enough, I might pass out or die, which will bring in emergency response people... and maybe they'll all get combo passes.


I'd totally do a flea market, though. Hollywood Video used to set up a booth at my county fair and sell their prp.

Flea market would be the best idea because 4 for $20 and 5 for $20 is a awesome deal. That will get our comps up and free up room in the store. I hate it when stores are over booked with PRP

Veruka_Salt September 24th, 2011 04:21 AM

Quote:

Originally Posted by djblade (Post 353773)
-Store 11111 participated in the a Flea Market. They were up 707% in PRP comps the day after participating in this event.

Tragically, the store was operating at negative 706% from last year before the flea market. The aggregate 1% was shoplifted but the everyone is happy for the increased traffic into the store.

Quote:

Originally Posted by djblade (Post 353773)
Nick was able to speak to a member of each fraternity and really got a lot of good feedback on the pass and some good buzz around the store re-opening.

These suggestions included "Go fuck yourself," and "Suck my dick, bitch!" Nick is currently recuperating in a the local ICU unit from the mass beating and gang rape he endured.


Quote:

Originally Posted by djblade (Post 353773)
Store 1111 and 2222 participated with the Northern GA Boys and Girls Club at their Fall Festival. On Friday night, it started with a Family Game Night tournament of Marvel vs. Cap Com. We used the PS3 and another team member brought his projector screen. After dark, we had the parking lot roped off and families brought their kids in to participate and we popped popcorn and spoke to the families about the Combo pass.

But the event didn't really get going until employees starting handing out free 99 cent coupons for oxycontin and meth. These stores have now have a 1052% spike in late-hour parking lot loitering.

Quote:

Originally Posted by djblade (Post 353773)
Store 99999 held an outdoor event, in conjunction with a bank. Associates gave out free movie rental cards, good grades, combo passes and 49 cent flyers. They opened 5 new memberships and 3 quick adds

Unfortunately, while all the employees were at the event, the DM came and closed the store for good.

Quote:

Originally Posted by djblade (Post 353773)
Over 40 customers stated they did not know the local blockbuster was still open.

And another 4000 stated they didn't care that it was.

Glass Half Empty September 24th, 2011 12:43 PM

Too funny!

djblade September 24th, 2011 01:33 PM

damn! that was awesome! You gotta do more of this


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